The many faces of Chilean wine will only leave you itching to return for more

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The skyline of Santiago, taken from the San Cristobal hill. Photo credit: Malcolm Jolley.

I am having dinner tonight with a winemaker from Catalonia and his Toronto-based importer. I am not familiar with his wines, but I trust the agent, whom I’ve known for about 20 years, and I’m curious about what it’s like to make wine in the hills just south of Barcelona. I’m confident it will be an informative and entertaining couple of hours at the table, but I’m a bit nervous about meeting someone new.

I spent the morning’s dog walk thinking of small talk to make at the beginning of the meeting. I’ve been to the Catalan wine country further south of Barcelona, so that seemed like something I could bring up. But that trip, organized by the consortium of wine producers in Priorat, was more than 10 years ago, and the memories were a bit foggy.

In the end, I had to do some research on myself. I remembered going for a fantastic lunch and tasting at Clos Figueras, I remembered the terraced walls and almond trees at Clos Galena’s Formiga vineyard (largely because the Catalan word for “ant” is close enough to the French one for me to remember it and the insects on the label), and the James Bond villain-like space station winery at Ferrer Bobet. But everything else was a bit of a blur.

I had to think about where I’d been, because I hadn’t been back. I do my best to visit a few wine regions every year. This is most often by invitation; to the extent that I choose where to be invited, I tend towards places I haven’t been before. I can only take so many trips, so why wouldn’t I try and see somewhere new?

It is more than eminently possible to enjoy wines from places one has never been. I do all the time, and I even write about them. However, putting one’s boots on the ground that grows the grapes, or even just the city where most of the wine is sold, provides an entirely deeper layer of understanding about a region and its wine.

Felicity Carter writes this week, in Menninger’s International, that while wine sales slump, wine tourism continues to grow. If fewer people are drinking wine, or more people are drinking less wine, then at least those who do are interested in where it comes from. I hope it’s not just wishful thinking to believe a corollary might be a growing interest in wine writing.

Our culture puts so much emphasis on the new and the novel that it’s easy to forget the value of the familiar. But, as the economist Richard R. Nelson put it, “There may be more to learn from climbing the same mountain a hundred times than from climbing a hundred different mountains.” Journalists, especially “lifestyle journalists” like me, are often accused of being “a mile wide and an inch thin.” It’s probably good for us to get a bit of depth once and a while.

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